When setting up your Facebook business page, you might notice the URL is a bit, well, ugly. It’s also long and, therefore, difficult for people to remember. The initial URL that Facebook gives to a business page will include a variety of numbers after the www.facebook.com/ that have nothing to do with your business. A long URL like that makes it difficult to tell people how to find your Facebook page and it will look bad on your business card or other marketing materials. Luckily, Facebook does have an option for those of us seeking a shorter, cleaner version of the link: a custom Facebook business page URL (a.k.a. a ‘vanity’ URL or, as Facebook calls it, a “username”).
We’re here to teach you how to set up a custom URL for your Facebook business page! Gone are the days of having a Facebook URL the length of your arm. Follow these guidelines to set up your custom Facebook business page URL:
Step 1: Go to your business page and click on “Create Page @Username” on the left side of your page.
Step 2: Enter a username/custom URL.
Step 3: If the username isn’t already taken, click “Create Username.”
When choosing a custom URL, keep in mind Facebook’s guidelines for creating a username.
Having a custom Facebook business page URL gets you one step closer to leveraging your social accounts to their full potential. Now that you have a custom URL, you can remember it easier and so can your followers/potential customers! There are billions of users on Facebook, so the sooner you are able to create a new username for your page, the better – usernames get taken quickly, especially if the name is common. Always remember that your custom URL should be memorable and relatable to the business.
We hope this information will help your business get off to the right start on Facebook! If you’re wondering how to set up a Facebook business page in the first place, check out our blog on how to do so here. Aspen Grove Marketing is your local digital marketing business, and we are here to educate and help guide you through the world of social media marketing. If your business needs to join the social media party, contact us today!